The Advisor Finder Report: Q4 2025
Welcome to the Q4 2025 issue of The Advisor Finder Report, a quarterly publication that surfaces the activity occurring on…
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When looking to exit your technology business, you’ll want to work with an investment bank that has recent and relevant experience in selling companies like yours.
Further, each sub-sector has unique characteristics that buyers evaluate differently. A SaaS company with recurring revenue needs a different positioning than an IT services firm with project-based contracts. An AI company selling into pharmaceuticals faces different buyer pools than a software development agency with offshore teams.
By working with the right technology investment bank, you can increase the chances of a successful exit. They have the experience and the network needed to help you achieve your ideal exit. That is, help you get the sale price, deal structure, exit timeline, and stewardship that you want.
The problem is that most companies don’t have a good process for finding and evaluating investment banks. They rely on word-of-mouth referrals or searching online.
At Axial, we’ve spent over 14 years collecting proprietary data on hundreds of thousands of M&A transactions. This helps advise you on which investment bank is most likely to be a good fit for your exit. We use key metrics — such as NDAs signed, IOIs issued, and LOIs executed — to gauge an investment bank’s ability to generate real buyer interest, but we also take a close look at the kind of deals the bank has handled.
For example, we worked with a software company that had an offshore team critical to its value. After looking through our network and researching their deal activity, we were able to find an investment bank that had recently closed a similar type of deal.
In this post, we look at:
Often, business owners choose an investment bank by asking for referrals or researching firms online. But those approaches don’t help you find the best match. Instead, you’re choosing an investment bank because it worked well for someone else or because they market themselves well online.
Finding the right investment bank isn’t about searching a directory or picking names from search results. It requires a consultative process that understands your specific business, your exit goals, and which advisors have actually generated overlapping outcomes for companies like yours.
Rather than providing generic referrals, we analyze each advisor’s transaction history within our network to understand their specific expertise. For technology businesses, this means identifying advisors who understand software industry valuations, have experience with SaaS-specific due diligence requirements, and maintain relationships with buyers who actively acquire tech companies.
We examine factors like the advisor’s experience with businesses of your size, their familiarity with your technology stack or market vertical, and their success rate in closing transactions in your subsector at competitive valuations.
Our evaluation process considers three critical factors:
Our process starts by pairing you with an Exit Consultant who learns about your business and exit goals. From there, your consultant will leverage Axial’s network of over 3,000 investment banks and M&A advisors to create a shortlist of 3–5 candidates who are specifically qualified to handle your business sale.
Each investment bank on your shortlist will have demonstrated expertise in technology business transactions, proven ability to generate competitive interest, and strong professional reputation within our network. We provide detailed insights about each candidate to help you evaluate your options and prepare for advisor interviews.
Our Exit Consultants have successfully connected business owners with advisors who specialize in understanding software industry dynamics and IT services, including the shift toward private equity interest in the sector and the growing demand from strategic buyers seeking to expand their technology capabilities.
If you’re ready to start the process, schedule your free exit consultation today.
Or keep reading below, where we discuss how we helped different technology companies find the right investment bank for their exit.
A software company came to Axial with a globally distributed operating model: a U.S.-based leadership team, a substantial offshore engineering organization, and a customer base concentrated in the United States.
The owner wanted an advisor who wouldn’t oversimplify or misrepresent the operating model, but instead could position the offshore team as a strategic advantage tied directly to margins, scalability, and access to specialized talent. In prior conversations with advisors, the offshore component was often treated as an afterthought rather than a component to leverage proactively as part of the story.
Leveraging our network and transaction data, we researched investment banks with firsthand experience selling software businesses built on similar offshore structures. That led us to identify a small group of technology-focused advisors who had successfully represented companies with comparable global delivery models — experience that wasn’t publicly advertised, but was visible through deals managed on Axial.
One firm in particular stood out and was included among the 5 advisors we initially recommended.
After a series of discussions and interviews, the owner ultimately selected this firm, even though their proposed fees were higher and their valuation approach more aggressive than other alternatives under consideration. The decision came down to three factors:
That combination of experience, buyer insight, and strategic alignment outweighed differences in fees, ultimately giving the owner confidence that the offshore component would be positioned as a core driver of value.
An AI and data analytics company serving the pharmaceutical space came to Axial because they needed help finding an investment bank.
One of the first questions we needed to answer: did the owner see themselves as a pharma company using AI, or an AI company selling into pharma?
If the owner viewed this as a technology play, we needed technology specialists. If they viewed it as healthcare services enabled by technology, we’d recommend healthcare-focused advisors.
Through conversations with the owners, we learned that their vision was to sell to large technology players. While we explained that such large acquisitions are rare for smaller companies, the owner’s technology-focused vision meant they needed advisors with strong technology-buyer networks. Because of that, we recommended four technology specialists and one healthcare specialist.
One of the investment banks we recommended stood out because they had actually done deals with Microsoft and Oracle, aligning perfectly with the owner’s goals.
A website development agency came to Axial to find an investment bank and had narrowed their options down to two. The problem: both firms told them they “have a bunch of buyers”, but the owner couldn’t tell the difference between the two. They didn’t know how to make the final decision.
We coached the owner on specific questions to ask during their final interviews:
We know that if an advisor can answer those questions with specifics, they know their network. Either they’ll admit they don’t track buyers that way, or they’ll explain how they segment their database strategically.
These three stories demonstrate how Axial’s matching process works in practice.
Solganick & Co. has been a member of Axial since 2012.
Founded in 2009, Solganick & Co. is an AI-enabled and data-driven investment bank and M&A advisory firm specializing in software and technology services companies. Its sector coverage includes AI, cloud, cybersecurity, data analytics, digital transformation, and healthcare IT, among others. Offices are located in Dallas and Los Angeles.
Solganick & Co. takes a comprehensive approach to buyer engagement, typically contacting 200–300 potential acquirers per transaction. In one recent deal, this process generated 80 signed NDAs, 16 Indications of Interest, and ultimately eight qualified buyers at the LOI stage — transforming a situation where the seller had only one offer into a competitive bidding environment. The firm’s deal timeline typically ranges from 4–12 months from engagement to close, with an average of 6 months.
In 2023, Solganick served as the exclusive financial advisor to Nextira — an Austin-based Amazon Web Services Premier Services Partner — in its acquisition by Accenture. Nextira leveraged AWS to deliver cloud-native innovation, AI, machine learning, predictive analytics, and immersive experience solutions for clients in the gaming, media, and entertainment sectors. The company’s nearly 70 highly skilled employees joined the Accenture AWS Business Group, a team of more than 20,000 certified professionals.
Some examples of transactions they’ve conducted:
The Peakstone Group has been a member of Axial since 2010.
They specialize in mergers and acquisitions advisory and capital raising for middle-market clients. Their team is made up of senior investment banking professionals and operating executives, all of whom have decades of experience and have executed hundreds of transactions totaling billions of dollars.
Peakstone Group works across a broad range of technology sectors, including application and infrastructure software, financial technology, HR technology, SaaS and enterprise software, cybersecurity, and other tech sectors.
Some examples of transactions they’ve conducted:
Revenue Rocket Consulting Group has been a member of Axial since 2021. As of this writing, they’ve closed 17 deals within the Axial network.
Founded over 24 years ago, Revenue Rocket has always been 100% dedicated to IT services firms. This includes custom app developers, app integrators and technology partners, IT-managed service providers (MSPs), and cybersecurity firms.
Revenue Rocket takes a disciplined approach to M&A, often working with clients to strengthen operations before pursuing acquisitions. In one engagement, they helped Motion International — an Oracle professional services firm — improve internal processes, sales strategies, and delivery models before pursuing an international acquisition.
During this preparation phase, Motion’s revenue doubled from $7MM to $14MM, positioning them for a successful acquisition of Oraplus/Equilybra (with offices in Italy, France, and England). Post-acquisition, revenues grew to $22MM, and Motion earned “Oracle Innovator of the Year.”
Revenue Rocket offers tech service CEOs ways to sell, value, or help grow their firms using proven processes, dedicated team members, and technology to grow their business and close deals.
Some examples of transactions they’ve conducted within the Axial network:
Oberon Securities has been a member of Axial since 2009.
Oberon Securities is a New York-based boutique investment bank that addresses the financial needs of emerging and mid-size businesses across a broad range of industries. Their company was founded in 2001 by senior professionals who have extensive Wall Street experience in investment banking, venture capital, and research.
Oberon has deep roots in the Technology, Media and Telecommunications (TMT) sector, which was the firm’s initial vertical focus in its early years. With a highly experienced team of professionals, they have successfully delivered financing and strategic solutions to numerous emerging growth, private, and public TMT companies in the middle market. Their long-term involvement in the sector is underscored by an extensive network of financial and strategic relationships worldwide, including a strong track record with cross-border transactions.
Their TMT sub-sector coverage includes communication software, cybersecurity, digital media and internet, data analytics, enterprise software, financial technology, IT software and services, mobile technology, revenue cycle management, telecom infrastructure, and telecom services.
Some examples of transactions they’ve conducted within the Axial network:
Excendio Advisors has been a member of Axial since 2020, during which they’ve closed 17 deals within the Axial network.
Excendio is a middle-market M&A advisory firm focused exclusively on IT Services and select Software areas, with 20 years of successful Mergers & Acquisitions experience.
Their focus is working with sellers with revenues in the $5 million to $150 million range or buyers in areas such as: IT Services, Managed Services, Systems Integration, VAR, Software Applications, ERP, Mobility, Collaboration, UC, Cloud Technologies, SaaS, Cybersecurity, Networking, Data Center, Audio-Video, ISP, IT Staffing, Monitoring, Document Management, Digital Marketing and other technology and engineering areas.
Some examples of transactions they’ve conducted within the Axial network:
Ready to find the right technology investment bank for your exit? Schedule your free Exit Consultation today.
We’ll start by pairing you with an Exit Consultant who learns about your business and exit goals. Then we’ll leverage our network of 3,000+ investment banks and M&A advisors to create a shortlist of 3–5 candidates with recent, relevant deal experience in your sub-sector, proven ability to generate buyer interest, and strong professional reputations.
While there is no set-in-stone timeline, in our experience, it takes an average of 3 months from initial consultation to hire an advisor.
Here’s the timeline breakdown:
The timeline exists because we want you to make an informed decision, not a rushed one. You’re interviewing multiple advisors, comparing their approaches, understanding their buyer networks, and evaluating different fee structures. We work with you during this time to help you ask the right questions, better understand the answers you get, and make an informed decision.
At Axial, we’ve helped various technology businesses find an investment bank to handle their exit, including:
While revenue typically ranges from $5M–$100M+, we work with companies outside this range based on their business model and exit goals.
Here are some fee structures we’ve seen in our network:
Success Fees
Retainer Fees
Tech valuations tend to be higher than other industries, so percentage fees may be lower in absolute terms. But the higher fee can be worth it if it comes with better buyer relationships and higher valuations. Paying 5% on a $12M exit (you net $11.4M) is better than paying 3% on a $9M exit (you net $8.73M).
For example, one software company we were advising chose an investment bank with a 4–6% sliding scale and higher retainer over another investment bank with 3% flat rate and lower retainer. They chose the bank with higher fees because of their confidence in that bank’s buyer network. The owner understood that better buyer relationships justified the higher fee, as it’d likely result in a more premium offer.
Often, owners will receive an unsolicited offer. This is actually a perfect time to contact Axial. You want to get an investment bank that can help you evaluate that offer and, ideally, create a competitive bidding process where you get more offers to choose from.
You’re not committed to selling just because you received an offer. Get expert guidance on whether it’s worth pursuing and how to maximize your outcome if you decide to proceed.
This is exactly the kind of question your Exit Consultant will help you think through during the initial consultation.
Red flags that suggest waiting:
Green lights to proceed:
You can learn more in our article on: When to Sell Your Business