The investment required for this project is $4MM over the next 2 years, which will bring us to the market with an approved product. We will need another $10Million for marketing from 2016. This plan assumes available funding for product development during FY 2014.Rapid Orthodontic Plus (ROP) was inc…
The investment required for this project is $4MM over the next 2 years, which will bring us to the market with an approved product. We will need another $10Million for marketing from 2016. This plan assumes available funding for product development during FY 2014.
Rapid Orthodontic Plus (ROP) was incorporated to harness the bio-science of tooth movement and put the keys to its enhancement, in the hands of all dental professionals practicing orthodontics. The Company patented and constructed an intraoral electronic brace (EB) that will be suitable and approved for clinical use for orthodontic patients. This new product will provide the practitioner with a tool that will help achieve optimal outcomes in a period of time which is markedly shorter than the duration required for treatment with conventional braces alone.
The dental orthodontic supplies market has been forecast to hit a value of $1.1 billion by 2018, (compare to the $23.8 billion market size of the total dental market) driven by increasing volumes of orthodontic procedures due to rising awareness regarding dental care. The CAGR for 2012 to 2018 is 7.1%.
The urgent need to address dental issues created by malocclusions, jaw disease, tooth decay or loss, and jaw joint pains, is driving patients to undergo orthodontic treatments. The growing focus on appearance enhancement and aesthetics is also a major stimulant for orthodontic treatments.
The US, Canada, Western Europe, Japan, Australia and certain other countries are highly developed markets that demand the most advanced dental and health products and have the highest level of expenditures for dental and medical care.
Team (1)
Sectors RAPID Orthodontics Plus serves:
Health Care
Life Sciences
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