MixMatchMusic is currently exploring its potential exit options. We're interested in speaking with members in the application software, mobile and digital media space. To date, there's been $400,000 invested into the company.OVERVIEW:MixMatchMusic was founded to serve the needs of millions of artist…
MixMatchMusic is currently exploring its potential exit options. We're interested in speaking with members in the application software, mobile and digital media space. To date, there's been $400,000 invested into the company.
OVERVIEW: MixMatchMusic was founded to serve the needs of millions of artists, brands and other digital media publishers. Our technology-based products and services help publishers interact with consumers in order to convert casual consumers into loyal customers.
THE DETAILS: MixMatchMusic's flagship offering, MobBase, is a platform that makes it quick, easy and inexpensive for artists, brands and businesses to create and update their own, custom iPhone, Android and HTML 5 applications and connect with consumers wherever they may be. Since its launch in 2009, MobBase has established itself as an industry leader with nearly 1,000 mobile apps released that have been enjoyed by nearly 1.5 million users.
HOW IT WORKS: MobBase makes it quick, easy and inexpensive to create, launch and manage custom iPhone, Android and HTML 5 applications. MobBase gives publishers a mobile, interactive fan club and storefront that enables them to share music, photos, videos, tweets, news, information about events and other content with consumers. MobBase is built on web-based content management system that makes it easy to add, manage and update content in real-time. MobBase applications are highly customizable, so that publishers can pick and choose the content they offer to consumers and the way that content is presented.
WHY IT WORKS: MobBase is the easiest and most cost effective solution for artists, brands and businesses to create their own deeply NBU interactive, mobile applications. It provides: (1) A price point designed to drive rapid adoption that compares favorably to custom applications that cost 5 - 500x more; (2) A turnkey content management system whose ease of use and automation make the service highly scalable; (3) A self-service platform that allows publishers to completely customize and update their app’s content and design in real time.
BUSINESS MODELS: A freemium model promotes trial that leads to paid subscriptions and three key revenue streams:
(1) Subscription-based revenue (per platform) for use of MobBase by publishers
(2) App activation & submission fees for distribution MobBase apps in the various app stores
(3) Revenue from à la carte feature add-ons and support services
Team (2)
Sectors MixMatchMusic serves:
Technology
Media
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