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Persistently, LLC Acquired CultureWise
- Date April 11, 2025
- Transaction type Acquisition
- Industry Business Services
Persistence Management Holdings (PMH) announced the acquisition of CultureWise, the organization behind the Culture By Design system created by David Friedman, marking a pivotal step in PMH’s mission to help companies build world-class cultures and drive continuous improvement.
CultureWise helps organizations cultivate high-performance cultures through a structured, actionable system that empowers teams to define behaviors, create daily rituals, and reinforce them to strengthen alignment and boost performance.
David Friedman, Founder of CultureWise, said, “This acquisition is more than just a transaction — it’s an acceleration of our shared vision,” underscoring the strategic alignment between CultureWise and PMH’s human-centric approach to operational excellence.
Following the acquisition, CultureWise will continue to operate as an independent entity within the PMH structure.
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